Our NO-GMO Policy

Our NO-GMO Policy

SNZI's kiwifruit are unique in that we use natural breeding techniques only for all of our varieties, including our gold kiwifruit.

What are GMOs?

Genetically modified organisms (GMOs) are plants, animals, or microorganisms whose genetic code is artificially modified or altered. Individual genes can be modified, or introduced from one organism to another across species.

Why Our Varieties are 100% NO-GMO

Despite biotech industry promises, no evidence shows any GMOs currently on the market showing increased yield, enhanced nutrition, drought tolerance, or any other consumer benefit.

In addition, the safety of consuming GMO foods is generally unknown. There is a lack of credible independent long-term studies on the consumption of GMO foods.

While many companies use genetic modification, we feel pure and natural is best, both for the kiwifruit growing community and for the health of our customers.

But there are significant business advantages as well.

The NO-GMO Marketing Advantage

Consumers Prefer NO-GMO Products

Increasingly health-conscious consumers are choosing to eat organic and non-GMO products.

The Hartman Group publishes a biennial research study on consumer preferences regarding organic foods. Currently;

  • Almost half of consumers indicate they avoid buying products with GMOs.
  • A third of consumers want to withhold support of companies that use GMOs in their formulations.
  • More than a third of buyers of organic and natural products cited avoidance of GMO products as a motivating factor.
Source: The Hartman Group

To protect consumers, many countries have introduced GMO labeling requirements. Currently 64 countries around require genetically modified foods to be labeled- including all of the European Union (EU) members, Australia, and Japan.

Some GMO labeling requirements will be also introduced into the United States soon through the National Bioengineered Food Disclosure Standard (NBFDS).

Countries are Increasingly Banning GMO Products

26 countries around the world have banned the use of GMOs.

In the European Union GMO bans exist in France, Germany, Austria, Greece, Hungary, the Netherlands, Latvia, Lithuania, Luxembourg, Bulgaria, Poland, Denmark, Malta, Slovenia, Italy, and Croatia.

In Africa, Algeria and Madagascar have banned GMOs, and in Asia, Turkey, Kyrgyzstan, Bhutan, and Saudi Arabia.

In the Americas, Belize, Ecuador, Peru, and Venezuela have all banned GMOs.

With the increasing international concern over GMO products, GMO cultivation and import bans are increasing. Countries like Mexico have recently banned GMOs on specific crops such as corn.

For a lot of growers who have chosen GMO crops, this problem has significantly affected their ability to sell their crops.

You will never have that problem with SNZI kiwifruit.